Artists Helpful Info
Local hints and tips to help artists have a great Fringe
Is hugely important and you will have to have a strong promo game to get your shows full.
Canva.com is a useful and easy platform for all your graphic design needs. You can also post to socials from this platform.
Find further info below about how and where to push your promo out.
Tallinn Fringe will be running a free educational program : ”How to Market and Promo Your Show” on
8. April (In Tallinn)
15. April (online only)
Contact your venues directly as they have access to a Fringe preferred print supplier for all your poster and flyer needs.
You will need a print ready .pdf file.
Areas with high foot traffic (Estonian standards) for flyering.
1. Old Town Square
2. Telliskivi Loomelinnak (weekend afternoon/evenings best)
3. Ferry Terminals
4. Baltijaam Market
5. Train station
Free spots: This is a map of poster-friendly places for A3/A2/A1
Here is a list of FB groups you should join and post in.
Please remember that you should post in Estonian in Estonian groups to make sure you have the best impact, even if your show is in English.
Here an easy sentence to drop into Estonian FB groups
I’m performing at Tallinn Fringe, come check out my show! = Ma esinen Tallinna Fringil, tule chekka mu showd
Or also ask your venue to help with some quick translations. Don’t use Google Translate, it will most probably not be correct and you’ll come across sounding weird.
To post in Estonian:
To post in English:
Sending out press releases is also an important part of a promotion strategy and don’t worry non-Estonian speakers, we’ve sorted the language barrier for you too!
We will have a translation service available from 1. May. Check back here for details on how to use the all-in-one translation and press release service.
If you would like to send the press release yourself, then go to http://www.ajakirjanikud.ee
Send-out is 25€ paid through the above site.